Brand Studio Checklist

This framework is created and maintained by Rare Ideas

https://rareideas.in

1. Clarity Before Kickoff

Before you even schedule the strategy sprint, define your business goals for the next 6 to 12 months.

2. Align on Roles and Responsibilities

• Who owns the final call on your end
• How often feedback will be shared
• What timelines are fixed and where flexibility exists

3. Structure Feedback Around Strategy

Always refer back to the north star. Avoid taste based feedback unless it breaks comprehension.

4. Create Space for Creative Flow

Block feedback windows in advance and avoid surprise escalations.

5. Treat the Brand as a System

You are not just making a logo. You are installing a company wide system.

Main source

https://rareideas.in/blog/branding-client-readiness-guide